Topics Covered
- What is Digital Marketing?
- How Marketing works?
- Digital Marketing Process
- Why Digital Marketing is Important and what are it benefits?
- What is Hosting?
- What are Domain Name?
- How does a website works?
- Types Of Websites
- Connecting Hosting and Domain Name
- Understanding and using C-panel
- Understanding WordPress
- Website creation using WordPress
- Understanding Plugins
- Creating E-commerce Website using Woo-commerce
- Understanding Essential elements for website optimization
- How Search Engines Work
- Off-Page Optimization
- On-Page Optimization
- Local Optimization
- Using Google My Business.
- Crack Google’s latest Algorithms 2020
- Keyword Research – Using Tools, Wikipedia & Forums
- Creating Content Clusters for Content Marketing
- Google Hacks to Improve Your Search Ranking
- Optimizing for Voice search
- How to do Backlink Audit & find potential forums for posting with competitor research
- Understand & Create Customer Journey
- Understanding type of Google Ads
- Keyword Research & Planning
- Creating an ad copy & Display ad.
- Remarketing, RLSA & Dynamic Targeting
- Shopping Ads & Smart Display Campaigns
- YouTube Advertising.
- Facebook Marketing
- Instagram Marketing
- Facebook Ad Manager
- Facebook Business Manager
- Twitter Marketing
- Linkedin Marketing
- Creating Channel on YOUTUBE
- Posting Videos on YouTube
- YouTube SEO (Optimizing your videos for YouTube)
- Using Tools for Social Media Marketing
- Influencer Marketing Using Social Media
- Reputation Management for Social Media
- Social Media Case Studies
- How to Set Up an effective Email Marketing Campaign?
- Understanding Email Marketing Tools
- Creating Automated Email Campaigns
- Setting up Email notifications for E-commerce
- Writing Effective Subject and Content
- Understanding Email Analytics
- Using effective templates for Email Campaigns
- Understanding Google Analytics
- Understanding Digital analytics and what question does it answer?
- Understanding user flow and create Industry specific report.
- Find profitable offers
- Spy on other affiliates
- Run profitable campaigns
- Scale successful campaigns to multiply earnings
- Tools used by super-affiliates